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	<title>true fit - The One-Step Adjustment Helmet for Kids &#187; Bicycle News</title>
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		<title>Did You Know? Fast Facts Friday: Bike News – That’s A Wrap</title>
		<link>http://belltruefit.com/community/2010/07/did-you-know-fast-facts-friday-bike-news-%e2%80%93-that%e2%80%99s-a-wrap/</link>
		<comments>http://belltruefit.com/community/2010/07/did-you-know-fast-facts-friday-bike-news-%e2%80%93-that%e2%80%99s-a-wrap/#comments</comments>
		<pubDate>Fri, 09 Jul 2010 23:18:18 +0000</pubDate>
		<dc:creator>Bell Sports</dc:creator>
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		<guid isPermaLink="false">http://belltruefit.com/community/?p=813</guid>
		<description><![CDATA[Bike cafés, bike programs, breakthrough technology with the “Bendy Bike”, an attempt to break a bike-related Guiness World Record, and Bell rider Fabian Cancellara featured in today's Fast Facts Friday!]]></description>
			<content:encoded><![CDATA[<p>From Europe to California this week’s Fast Facts Friday takes a look at some of the most compelling bicycle stories and developments from around the world.</p>
<ul>
<li>Bike cafés have become that latest hip hang out in London. Whether you’re looking for morning coffee, scrumptious lunch or tall pint  – there are some intriguing bike-friendly locales in London. Check out the <a href="http://www.theviewtube.co.uk/">Container Café</a>, <a href="http://www.lock-7.com/">Lock 7</a>, and <a href="http://www.rapha.cc/">Rapha Cycle Club</a>. <a href="http://www.lookmumnohands.com/">Look Mum No Hands</a> is a bar, café, and workshop – all bundled together in a lofty garage space. They offer free Wi-Fi and have weekly cycling events. (<a href="http://tmagazine.blogs.nytimes.com/2010/07/08/now-rolling-london-bike-cafes/">NYTimes.com</a>)</li>
<div class="wp-caption alignright" style="width: 241px"><a title="Bell rider Fabian Cancellara  by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4778590508/"><img src="http://farm5.static.flickr.com/4075/4778590508_9d117dbc17.jpg" alt="Bell rider Fabian Cancellara " width="231" height="500" /></a><p class="wp-caption-text">Bell rider Fabian Cancellara is currently leading the pack at the 2010 Tour de France.</p></div>
<li>We’ve covered bicycle laws and programs from <a href="http://belltruefit.com/community/2010/06/did-you-know-fast-facts-friday-%e2%80%93-bikes-government/">time</a> to <a href="http://belltruefit.com/community/2010/05/did-you-know-bell%e2%80%99s-fast-facts-friday-%e2%80%93-recognizing-standout-bike-commuterscommunities/">time</a> here, and we were enthused on Thursday to see that the federal government awarded $3 million to Boston’s planned bike sharing program. The injection of federal funds allows the city to purchase roughly 500 bicycles for use at about 50 rental stations. The bike share program is scheduled to launch next spring. (<a href="http://www.boston.com/news/local/massachusetts/articles/2010/07/09/bike_sharing_in_boston_gets_3m_federal_grant/">Boston.com</a>)</li>
<li>A young designer from Britain has invented a revolutionary folding bicycle: 21-year old Kevin Scott’s “Bendy Bike” uses a ratchet system built into the frame of the bike to allow it to wrap around a pole, enabling the lock to be wrapped through both wheels and the frame. You have to see the <a href="http://www.dailymail.co.uk/sciencetech/article-1292986/Young-designer-puts-new-twist-folding-bicycle-idea.html">pictures</a> to believe it. (<a href="http://www.dailymail.co.uk/sciencetech/article-1292986/Young-designer-puts-new-twist-folding-bicycle-idea.html">DailyMail.co.uk</a>)</li>
<li>In Woodland, CA bicycle enthusiasts and community leaders are preparing for “The World’s Greatest Bicycle Parade. &#8220;On Sunday, October 3, we hope more than 4,000 bike riders from Davis and the surrounding communities will help break the Guinness world&#8217;s record for largest parade of bicycles,&#8221; Bicycle Parade Committee Chairman Frank Giustino said. So if you live in Northern California, or are planning a trip that way this fall, be a part of history and help them go into the record books! (<a href="http://www.dailydemocrat.com/news/ci_15475679">DailyDemocrat.com</a>)</li>
<li>Of course, we can’t forget about <a href="http://www.letour.fr/indexus.html">Le Tour de France</a> which kicked off this week. World time trial champion and Bell rider <a href="http://en.wikipedia.org/wiki/Fabian_Cancellara">Fabian Cancellara</a> won the prologue to the 2010 Tour on July 3, and he has been able to keep hold of the race-leading (first place) yellow jersey through today! Keep it up Fabian! For full coverage check out <a href="http://www.versus.com/shows/tour-de-france/">Versus.com</a>. (<a href="http://www.bloomberg.com/news/2010-07-09/cavendish-wins-second-straight-tour-de-france-stage-cancellara-keeps-lead.html">Bloomberg.com</a>)</li>
</ul>
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		<title>Did you know? Fast Facts Friday – Bikes &amp; Government</title>
		<link>http://belltruefit.com/community/2010/06/did-you-know-fast-facts-friday-%e2%80%93-bikes-government/</link>
		<comments>http://belltruefit.com/community/2010/06/did-you-know-fast-facts-friday-%e2%80%93-bikes-government/#comments</comments>
		<pubDate>Fri, 18 Jun 2010 16:32:21 +0000</pubDate>
		<dc:creator>Bell Sports</dc:creator>
				<category><![CDATA[Bell Sports]]></category>
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		<description><![CDATA[A report came out this week that the federal government increased spending on cycling (and walking) initiatives by more than $400 million in 2009. In 2008 spending on such projects was less than $600 million, but the Obama administration has rapidly increased total spending to roughly $1.2 billion using funds set aside under the economic recovery program. Today’s Fast Facts Friday takes another look at what governments are doing to promote biking projects.  ]]></description>
			<content:encoded><![CDATA[<p>A <a href="http://www.google.com/hostednews/ap/article/ALeqM5iC5PCOTxzMe22vlNbr2qCfzFz8ygD9GCEUBO0">report</a> came out this week that the federal government increased spending on cycling (and walking) initiatives by more than $400 million in 2009. In 2008 spending on such projects was less than $600 million, but the Obama administration has rapidly increased total spending to roughly $1.2 billion using funds set aside under the economic recovery program. Today’s Fast Facts Friday takes another look at what governments are doing to promote biking projects.  </p>
<p>1) The number of reported walking trips has more than doubled from 18 billion in 1990 to 42.5 billion in 2009. Bicycling trips saw a similar increase, from 1.7 billion to 4 billion during the same period. Together, the two modes account for 11.9 percent of all reported trips by Americans. Still, biking is less than 1 percent of the total. With an increased reliance on bicycle transportation, the bump in spending on biking projects could not have come at a better time. (<a href="http://www.telegraph.co.uk/news/worldnews/northamerica/usa/7834334/Obama-administration-spends-1.2-billion-on-cycling-and-walking-initiatives.html">Telegraph.co.uk</a>)</p>
<p>2) In response to the Gulf of Mexico oil disaster, the president has issued a six-month moratorium on deep-water drilling. In response to the whole situation, the folks over at <a href="http://sf.streetsblog.org/">SF Streets Blog</a> conclude that we can offset the moratorium on drilling in the Gulf of Mexico by driving 20 percent less. Central to their plan on how this can be achieved is an increase in political action to develop bicycle systems. Jason Henderson writes, “… in the short-term, there is a quick, cheap, and nimble solution to help get us to 20 percent reductions in driving &#8212; bicycles. Bicycles do not require expensive, long-term capital investment. A bicycle system can be developed rapidly. Unlike transit systems, a bicycle system does not require large operating costs.” (<a href="http://sf.streetsblog.org/2010/06/14/the-moral-imperative-of-the-bp-oil-spill-drive-20-percent-less/comment-page-1/">SF.StreetsBlog.org</a>)</p>
<p>3) In one major US city, this type of action is well underway. Mayor Sam Adams has vowed to make Portland “the most sustainable city in the world.” Adams has worked toward allocating $20 million to help kick-start the city’s bicycle master plan, which includes the development of &#8220;<a href="http://www.oregonlive.com/portland/index.ssf/2010/03/mayor_adams_finds_20_million_f.html">bicycle boulevards</a>.” These “boulevards” take bike lanes to the next level and are made by building curb extensions to slow traffic to make neighborhood streets safer for bikes. Check <a href="http://www.oregonlive.com/portland/index.ssf/2010/03/mayor_adams_finds_20_million_f.html">OregonLive.com</a> for a photo. (<a href="http://www.fastcompany.com/article/sam-adams-mayor-of-portland">FastCompany.com</a>)</p>
<p>4) Washington DC is promoting its newly-named bike-share program, “<a href="http://www.washingtonexaminer.com/local/blogs/capital-land/expanded-bike-share-christened-with-new-name-95900189.html">Capitol Bikeshare</a>,” and asking for suggestions from the public on where to put the actual bike-share stations. The program will expand bike sharing beyond the DC to Arlington, VA and will bump up the number of stations to 114, with more than 1,000 bikes. Under the plan, people could rent a bike for short trip then drop it off at another station. People can fill out the <a href="http://capital-bikeshare.appspot.com/">online survey</a> to make suggestions of where all those bikes should be. (<a href="http://www.washingtonexaminer.com/local/blogs/capital-land/where-to-bike-share-suggest-a-station-96572524.html">WashingtonExaminer.com</a>)</p>
<p>5) <a href="http://www.safekids.org/">Safe Kids USA</a> has a broad and deep grassroots network with over 360 state and local Safe Kids coalitions. As a part of their goal to prevent accidental childhood injury, they suggest that parents properly fit their child’s helmet and ensure they always wear it when riding, skating or scooting. Their website offers tons of great tips and useful information on <a href="http://www.safekids.org/safety-basics/safety-resources-by-risk-area/bicycling-and-skating/">Bicycling and Skating Safety</a>, as well as an interactive map to find a Safe Kids coalition in your area. Bell Sports and Safe Kids are <a href="http://belltruefit.com/community/2009/06/safety-tune-up-a-guest-post-from-mitch-stoller-safe-kids-worldwide-ceo/">partners</a> in keeping children safe around bicycles, skates, and other wheel-related injuries.</p>
<p>Are there any inspiring bike programs in your city? Do you know of a any initiatives to help promote ciking? What do you think of the SF Streets Blog idea?</p>
<p>Tell us how you feel on twitter @<a href="http://twitter.com/BellTrueFit">BellTrueFit</a>, or leave a message below!</p>
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		<title>Did you know? Fast Facts Friday – Bike Giveaways!</title>
		<link>http://belltruefit.com/community/2010/06/did-you-know-fast-facts-friday-%e2%80%93-bike-giveaways/</link>
		<comments>http://belltruefit.com/community/2010/06/did-you-know-fast-facts-friday-%e2%80%93-bike-giveaways/#comments</comments>
		<pubDate>Fri, 11 Jun 2010 20:24:54 +0000</pubDate>
		<dc:creator>Bell Sports</dc:creator>
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		<guid isPermaLink="false">http://belltruefit.com/community/?p=799</guid>
		<description><![CDATA[At any given time businesses, media, and bloggers are posting ripe bike and bike helmet giveaways for the picking. So on this Fast Fact’s Friday we’d like to highlight some cool opportunities currently taking place and help you find free stuff!]]></description>
			<content:encoded><![CDATA[<p>The bicycle community really is a giving place. As you might have seen on this blog from <a href="http://belltruefit.com/community/?s=giveaway">time to time</a>, we’re pretty fond of giving back to the people who support Bell Sports. And we’re not alone. The fact of the matter is: there are a ton of bike-related online contests and giveaways taking place today and every day. At any given time businesses, media, and bloggers are posting ripe bike and bike helmet giveaways for the picking. So on this Fast Fact’s Friday we’d like to highlight some cool opportunities currently taking place and help you find free stuff:</p>
<p>1) At <a href="http://frugalfamilyfunspot.blogspot.com/">Frugal Family Fun</a>, mother of three and college student Lisa Moore Gee is reviewing and giving away a <a href="http://belltruefit.com/community">Bell True Fit</a> helmet! To enter the contest, simply leave a comment on her blog <a href="http://frugalfamilyfunspot.blogspot.com/2010/06/bell-true-fit-helmet-review-and.html">here</a>. But don’t stop there, Lisa offers multiple ways to enter: a) Follow @<a href="http://twitter.com/frugalfamilyfun">FrugalFamilyFun</a>  or @<a href="http://twitter.com/BellTrueFit">BellTrueFit</a> on Twitter and then leave a comment on the blog with your twitter name, b) Tweet about this giveaway including the link to it (<a href="http://ow.ly/1W0gM">http://ow.ly/1W0gM</a>) and  also be sure to include @BellTrueFit or @FrugalFamilyFun.<br />
Lisa offered this tweet for you to use: “Win a @BellTrueFit Helmet from @frugalfamilyfun <a href="http://ow.ly/1W0gM">http://ow.ly/1W0gM</a>”</p>
<p>Not on Twitter? Well, there are a few more ways to enter also. Visit the blog to find out how.</p>
<p>2) The DC Bike Giveaway taking place over at <a href="http://www.sneakerfreaker.com/">Sneaker Freaker Magazine</a> is pretty hilarious. A tangy orange <a href="http://www.sneakerfreaker.com/newsflash/Dc-fixie-X-Se-Bikes/">DC Fixie</a> bike is up for grabs, and to enter the contest all you have to do is send a picture with your favorite orange thing in the world to <a href="mailto:info@sneakerfreaker.com" target="_blank">info@sneakerfreaker.com</a>. You must be a member of Sneaker Freaker to enter. If you aren&#8217;t yet, no worries &#8211; <a href="http://www.sneakerfreaker.com/user/register/">GO HERE</a> and register (for FREE of course). Entries close July 1, 2010. Need some inspiration on what sorts of orange things you should take a photo with?  Check out the current entries <a href="http://www.sneakerfreaker.com/newsflash/Dc-Bike-Giveaway---Entries-Pt-2/">here</a>. Keep up with this contest and look for future giveaways by following on @<a href="http://twitter.com/snkrfrkrmag">snkrfrkrmag</a> on Twitter. </p>
<p>3) From 11am – 3pm ET on Saturday, June 12 the <a href="http://www.nycgovparks.org/events/2010/06/12/recycleabicycle-bike-swap">NYC Department of Transportation</a> is hosting a Bicycle Safety and Helmet Program where they’ll be<strong> </strong>giving away free bicycle helmets to visitors of all ages (while supplies last). You’ll learn how to properly fit and wear your helmet before receiving one. While the NYC DOT is offering helmet education, there will simultaneously be a kids&#8217; bicycle swap taking place. Presented by <a href="http://www.facebook.com/event.php?eid=133648946650269">Recycle-A-Bicycle</a>, children who have outgrown their bicycles (or have extra gently-used bikes to donate) are invited to bring their bike to Socrates Sculpture Park and swap it in exchange for another gently-used bike. All children&#8217;s bikes in working order and without gears are welcome at the event. At approximately 2:45pm, any unclaimed bicycles will be donated on a first-come first serve basis. Check out the event on <a href="http://www.facebook.com/event.php?eid=133648946650269">Facebook</a>. (<a href="http://www.queensmamas.com/queens_mamas/2010/06/kids-bike-swap-free-helmets-this-weekend-at-socrates-sculpture-park.html">QueensMamas.com</a>)</p>
<p>4) Over at <a href="http://www.raisingmy4sons.com/">RaisingMy4Sons</a>, they’re reviewing and giving away a Strider Balance bike. Designed for children, ages 1 &#8211; 5, the <a href="http://www.stridersports.com/">Strider™ PREbike</a> is lightweight, easy to control and features an adjustable seat and handlebars to accommodate a growing child. Most importantly, the Strider teaches your child balance, coordination and develops confidence &#8230; all without pedals! According to Raising My 4 Sons’ Mandee, the Strider Sports PREbike is more than a bike – “it’s an on and off-road child mobility product”.<br />
<a title="strider pre bike by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4691633566/"><img class="alignright" src="http://farm5.static.flickr.com/4052/4691633566_23aa4aa1b5.jpg" alt="strider pre bike" width="250" height="250" /></a><br />
Entering the contest to win this bike is easy, simply visit the <a href="http://www.stridersports.com/">Strider Website</a> and then leave a comment on <a href="http://www.raisingmy4sons.com/2010/06/strider-balance-bike-review-giveaway.html">Mandee’s  review</a> telling her something you learned about the Strider PREbike. (It&#8217;s that simple!) After you’ve done that, there are a few more ways submit multiple entries. One way is to simply tweet “<em>WIN a FREE Balance Bike from Strider $110 Value! @RaisingMy4Sons <a href="http://bit.ly/a6Keen">http://bit.ly/a6Keen</a>”.</em></p>
<p> Be sure to follow @<a href="ahttp://twitter.com/raisingmy4sons">RaisingMy4Sons</a> for future giveaways.<em> </em></p>
<p>Are you conducting some sort of bicycle or helmet-related contest? Is there a helmet fitting/giveaway in your area? We’d love to hear about them and feature your contests/events in a future blog post, so follow us @<a href="http://twitter.com/BellTrueFit">BellTrueFit</a> on twitter, or leave a message below!</p>
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		<title>Did You Know? Bell’s Fast Facts Friday – Armed Services &amp; Cycling</title>
		<link>http://belltruefit.com/community/2010/05/did-you-know-bell%e2%80%99s-fast-facts-friday-%e2%80%93-armed-services-cycling/</link>
		<comments>http://belltruefit.com/community/2010/05/did-you-know-bell%e2%80%99s-fast-facts-friday-%e2%80%93-armed-services-cycling/#comments</comments>
		<pubDate>Fri, 28 May 2010 21:27:10 +0000</pubDate>
		<dc:creator>Bell Sports</dc:creator>
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		<description><![CDATA[Most cyclists take to the road for pleasure, some for exercise, others for competition. Few get the chance to compete at the professional level, and even fewer cyclists get to spin wheels in the name of their country. With Memorial Day upon us we’d like to take a moment to say “Thank You” to all of the men and women in uniform for your service to our country. To show our gratitude to the all the heroes in the military at home and abroad, we’re dedicating this week’s Fast Facts Friday to the cyclists of the Armed forces.]]></description>
			<content:encoded><![CDATA[<div class="mceTemp mceIEcenter" style="text-align: center;">
<dl class="wp-caption  aligncenter" style="width: 510px;">
<dt class="wp-caption-dt"><a title="warrior_ride_CK-0158_blog by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4648589938/"><img src="http://farm5.static.flickr.com/4033/4648589938_78e7db5d8b.jpg" alt="warrior_ride_CK-0158_blog" width="500" height="333" /></a></dt>
<dd class="wp-caption-dd">President Barack Obama applauds the cyclists at the start of the &#8216;White House to Light House&#8217; Wounded Warrior Soldier&#8217;s ride on the South Lawn of the White House Thursday, April 30, 2009. Also taking part in the ceremony were Defense Secretary Robert Gates, Veterans Affairs Secretary Eric Shinseki, and Deputy Secretary of Veterans Affairs Tammy Duckworth. Official White House Photo by Chuck Kennedy</dd>
</dl>
</div>
<p style="text-align: center;">Photo courtesy of <a href="http://www.whitehouse.gov/assets/images/warrior_ride_CK-0158_blog.jpg">WhiteHouse.gov</a></p>
<p>Most cyclists take to the road for pleasure, some for exercise, others for competition. Few get the chance to compete at the professional level, and even fewer cyclists get to spin wheels in the name of their country. With Memorial Day upon us we’d like to take a moment to say “Thank You” to all of the men and women in uniform for your service to our country.</p>
<p>To show our gratitude to the all the heroes in the military at home and abroad, we’re dedicating this week’s Fast Facts Friday to the cyclists of the Armed forces:</p>
<p>1)  The <a href="http://www.usma.edu/">United States Military Academy</a> at West Point has a cycling team that trains and competes in road and mountain cycling events as a member of the Eastern Collegiate Cycling Conference. The team took third place in the NCCA Division II road nationals in 2009. (<a href="http://www.usma.edu/uscc/dca/clubs/club%20setup%20info/cycl.html">USMA.com</a>)</p>
<p>2) The <a href="http://www.airforce.com/">United States Air Force</a> Cycling Team has competed in the last 16 <a href="http://ragbrai.com/">RAGBRAI</a> competitions. Stu Carter, Lt Col, USAF (Retired), is the “Father” of the AF Cycling Team (AFCT). In 1992, Stu won the US Military’s European Region Cycling Championship’s 30 Kilometer Time Trial (40-45 age group). In addition, he had the fastest time in the entire <a href="http://en.wikipedia.org/wiki/Department_of_Defense">DoD</a> that year, and was awarded the 1992 Stars-and-Stripes “National Military Cycling Champion” Jersey for the 30 KM Time Trial by the US Military Sports Association. Stu has missed only two of the team’s past 16 RAGBRAI’s &#8230; July 02 and July 09. He will ride with the team again in July 10, making him the only person to ride 14 of the AFCT’s 16 RAGBRAIs. (<a href="http://www.airforcecyclingteam.com/pages/Team_History.html">AirForceCyclingTeam.com</a>)</p>
<div class="wp-caption alignleft" style="width: 343px"><a title="Jacob Roche by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4647975581/"><img src="http://farm5.static.flickr.com/4001/4647975581_cef90d9397.jpg" alt="Jacob Roche" width="333" height="500" /></a><p class="wp-caption-text">Jacob Roche - Midshipman Second Class - Assistant Team Captain. He wears Bell too!</p></div>
<p>3) In the <a href="http://www.navy.mil/swf/index.asp">United States Navy</a>, cycling is a club sport sponsored by the U.S. Naval Academy. Every member of the team is a Midshipman and balances the rigors of academics, military life, and other extra-curricular activities with the demands of cycling. The team competes in the Atlantic Collegiate Cycling Conference. (<a href="http://www.nacyc.com/team">NACYC.com</a>)</p>
<p>4) In the United States Marine Corps, they believe that <a href="http://usmc.mil/unit/mcasmiramar/Pages/CrossTrainingmakestacticalathletes.aspx">Cross Training makes tactical athletes</a>. To aid Marines in becoming combat ready, <a href="http://www.ala.usmc.mil/mccs/semperfit.asp">Semper Fit</a> created a Combat Conditioning Training Course to give Marines a well-rounded workout which includes intense cycling classes! (<a href="http://usmc.mil/unit/mcasmiramar/Pages/CrossTrainingmakestacticalathletes.aspx">USMC.mil</a>)</p>
<p>5) In late April, a number of <a href="http://www.quantico.usmc.mil/">Quantico</a> Marines showed up to give moral support to wounded soldiers participating in the 7th annual “<a href="http://www.whitehouse.gov/blog/2009/04/30/ldquoits-good-weather-a-racerdquo">White House to Lighthouse</a>” ride from Washington DC to the Thomas Point lighthouse in Chesapeake Bay, Md. Sponsored by the <a href="http://www.woundedwarriorproject.org/">Wounded Warrior Project</a>, which provides programs and services to severely injured service members during the time between active duty and transition to civilian life, hundreds of military and family members cheered on the south lawn of the Whitehouse during the April 29 event. As a part of a rehabilitation cycling program for combat-wounded veterans, the program is one of the steps in their return to an active lifestyle. For those service members attending and those participating, it’s all about giving back:</p>
<p>“Sgt. Jasmine Colon … a radio operator at Quantico said, ‘Service members in general need to support the wounded warrior project because we’ve lost a lot of people out there. It’s important to show those who have survived combat that we are all family and still here to support them.’” (<a href="http://www.usmc.mil/unit/mcbquantico/Pages/WoundedWarriorProjectmakes72-miletrekfromDCtoMaryland.aspx">USMC.mil</a>)</p>
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		<title>Did You Know? Bell’s Fast Facts Friday – Tour of California</title>
		<link>http://belltruefit.com/community/2010/05/did-you-know-bell%e2%80%99s-fast-facts-friday-%e2%80%93-tour-of-california/</link>
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		<pubDate>Fri, 21 May 2010 22:56:34 +0000</pubDate>
		<dc:creator>Bell Sports</dc:creator>
				<category><![CDATA[Bell Sports]]></category>
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		<description><![CDATA[This year, Stage 3 of the AMGEN Tour of California took cyclists 113.3 miles (mostly along the Pacific Coast) from San Francisco to Santa Cruz. Bell is located in the city of Scotts Valley, which neighbors its old Santa Cruz stomping grounds. ]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a title="Stage 3, Amgen Tour of California 2010 by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4627396575/"><img class="aligncenter" src="http://farm5.static.flickr.com/4061/4627396575_b7c4eac0b6.jpg" alt="Stage 3, Amgen Tour of California 2010" width="500" height="333" /></a><br />
Stage 3 of the 2010 Tour of California. San Francisco to Santa Cruz. May 18, 2010<br />
Photo courtesy of <a href="http://www.flickr.com/photos/bissellcycling/4621526946/">bissellcycling</a> &#8211; flickr</p>
<p>For the last six years California has played host to one of the most prestigious and largest cycling races in the United States: the <a href="http://www.amgentourofcalifornia.com/#5">AMGEN Tour of California</a>.</p>
<p>The eight-day race covers 650-700 miles of California, winding through dense redwoods, foothills, valleys, and of course alongside some of the state’s most beautiful beaches. This year’s event, which started on May 16 in the old Northern California gold mining town of Nevada City, ends on May 23 in the sunny Southern California town of Thousand Oaks. For complete route and stage info visit the <a href="http://www.amgentourofcalifornia.com/Route/stages.html">Stages</a> page of the AMGEN Tour of California website.</p>
<p>Here are some interesting (and fast) facts about this year’s tour:</p>
<ul>
<li> Tour of California organizers seek to make the race a preparatory event for the <a title="Tour de France" href="http://en.wikipedia.org/wiki/Tour_de_France">Tour de France</a>, and for 2011 the Tour will officially become an International Cycling Union (<a title="Union Cycliste Internationale" href="http://en.wikipedia.org/wiki/Union_Cycliste_Internationale">UCI</a>) event. (<a href="http://en.wikipedia.org/wiki/Tour_of_California">Wikipedia.com</a>)</li>
<li>This year, <a href="http://www.amgentourofcalifornia.com/docroot/media/2010/2010-stage3-map.pdf">Stage 3</a> of the Tour took cyclists 113.3 miles (mostly along the Pacific Coast) from San Francisco to Santa Cruz. Bell is located in the city of <a href="http://www.scottsvalley.org/">Scotts Valley</a>, which neighbors its old Santa Cruz stomping grounds. A crowd of 20,000 gathered near the iconic <a href="http://www.beachboardwalk.com/">Santa Cruz Beach Boardwalk</a> where the riders completed the third stage. The Boardwalk was one of several major sponsors of this year’s race, providing $185,000 of the total $245,000 it took to put on the event. (<a href="http://www.cityonahillpress.com/2010/05/20/2010-tour-of-california-peddles-through-santa-cruz/">CityOnAHillPress.com</a>)</li>
<li>At kickoff, the 2010 Tour of California was highlighted by the participation of seven-time Tour de France winner Lance Armstrong. However, Armstrong will not complete this year’s Tour. He <a href="http://www.businessweek.com/news/2010-05-20/lance-armstrong-quits-tour-of-california-after-crash-update1-.html">exited the race yesterday</a> after a nasty spill that left the fan favorite with bruises and a few fresh stitches, but no longstanding or substantial injury or broken bones. For more info and a picture of his eye, click here: (<a href="http://www.roadcycling.com/articles/No-Fractures-for-Lance-Armstrong-After-2010-Amgen-Tour-of-California-Crash-and-Exit_003565.shtml">RoadCycling.com</a>)</li>
<li>Steve Morabito, a rider with Santa Rosa-based BMC Racing (sponsored by Easton Bell Sports), continued his climb up the overall standings yesterday by finishing 12th on Stage 5 while two of his other team riders (Simon Zahner and Chad Beyer) were involved in the crash that knocked a total of five riders, including Armstrong, out of the Amgen Tour of California Thursday. (<a href="http://www.bmcracingteam.com/index.php?id=9&amp;L=0&amp;uid=802">BMC Racing Team</a>)</li>
</ul>
<p style="text-align: center;"><a title="Steve Morabito by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4628000352/"><img class="aligncenter" src="http://farm5.static.flickr.com/4063/4628000352_d90fd5c1e4.jpg" alt="Steve Morabito" width="500" height="336" /></a><br />
(<a href="http://www.bmcracingteam.com/index.php?id=9&amp;L=0&amp;uid=802">Tim de Waele photo via BMC Team Racing</a>)</p>
<p>Did you attend this year’s Tour of California? Have you attended in the past? If so we’d love to hear your stories!</p>
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		<title>Did You Know? Bell’s Fast Facts Friday – Recognizing Standout Bike Commuters/Communities</title>
		<link>http://belltruefit.com/community/2010/05/did-you-know-bell%e2%80%99s-fast-facts-friday-%e2%80%93-recognizing-standout-bike-commuterscommunities/</link>
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		<pubDate>Fri, 14 May 2010 18:07:06 +0000</pubDate>
		<dc:creator>Bell Sports</dc:creator>
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		<description><![CDATA[May is a month of bike mania! Yes, it’s National Bike Month – which includes Bike to Work Day and Week - but it’s also a time for communities to celebrate the people who have shown dedication to cycling and alternative transportation.]]></description>
			<content:encoded><![CDATA[<p>May is a month of bike mania! Yes, it’s <a href="http://bit.ly/dvhyZv">National Bike Month</a> – which includes Bike to Work Day and Week &#8211; but it’s also a time for communities to celebrate the people who have shown dedication to cycling and alternative transportation.</p>
<p>Despite bad weather, injury, and long commutes, these pedal pushers keep the wheels turning. And even some communities have done so much to promote cycling that they too have earned prestigious awards.</p>
<p>Here are just a few of the award winning cyclists and communities from around the USA:</p>
<p>1)  Every day during the academic year, math and natural history teacher Ken Hoffman rides his bike two miles from his home on West Street to <a href="http://www.hampshire.edu/">Hampshire College</a>. And he&#8217;s been doing it since the school opened 40 years ago. Hoffman will be recognized for his commitment to alternative transportation during Amherst&#8217;s observance of Bike Commute Week next Wednesday. He will be the first recipient of the Arthur Swift Memorial Bicycle Commuter Award, named for the late UMass professor who was a key advocate for the <a href="http://www.mass.gov/dcr/parks/central/nwrt.htm">Norwottuck Rail Trail</a> and the connector along University Drive. (<a href="http://www.amherstbulletin.com/story/id/172107/">AmherstBulletin.com</a>)</p>
<p>2) Alameda County&#8217;s <a href="http://www.ebbc.org/bcoy">2010 Bike Commuter of the Year</a> totes electric grinders, saws, braces, scissors and the occasional prosthetic limb to work on her bike, rain or shine. T.D. Fisher logs as many as 30 miles a day round trip on her bike commute to and from work. Fisher works for Oakland’s Center for Independent Rehabilitative Services, visiting schools, therapy units and other institutions to fit patients, often children, for braces and other devices. Fisher was awarded Alameda County&#8217;s top bicycle commuter for 2010 by the East Bay Bicycle Coalition. (<a href="http://www.insidebayarea.com/timesstar/localnews/ci_15035050">InsideBayArea.com</a>)</p>
<p>3) While not an individual, the city of Rochester, MN as a whole gets a mention on this list for recently winning the <a href="http://www.bikeleague.org/programs/bicyclefriendlyamerica/communities/">Bicycle Friendly Communities Award</a> from the League of American Bicyclists. Not an easy award to win! (<a href="http://www.postbulletin.com/newsmanager/templates/localnews_story.asp?z=2&amp;a=451396">PostBulletin.com</a>)</p>
<p>4) Snohomish County, Wash., was among the winners in the <a href="http://www.wadot.wa.gov/News/2010/04/14_CommuteSmartAwardWinners.htm">2010 Governor’s Commute Smart Awards</a>, presented recently at the Governor’s Mansion in Olympia, for their <a href="http://www.commtrans.org/Programs/curbit.cfm">Curb the Congestion</a> program that was designed to reduce traffic congestion. For 2010 they also introduced an online, monthly incentive award program where participants can log their alternative trips to qualify for prizes. Nancy Gay was the first monthly incentive award winner for the new program, and she received $250 for her participation and dedication to help “curb the congestion”. Participants who log at least 12 days of trips during April, May and June can qualify for the quarterly incentive award of $1,000 to be drawn in July. Monthly and quarterly incentives will be awarded on an ongoing basis. (<a href="http://www.snohomishtimes.com/snohomishNEWS.cfm?inc=story&amp;newsID=1160">SnohomishTimes.com</a>)</p>
<p>5) Congratulations to the <a href="http://www.southbaybikes.org/" target="_blank">South Bay Bicycle Coalition </a>which was recently awarded two grants totaling $246,000 from the county of Los Angeles and the Beach Cities Health District. The grants will create a Master Bicycle Plan for seven supporting South Bay communities &#8211; Redondo Beach, Hermosa Beach, Manhattan Beach, El Segundo, Lawndale, Gardena and Torrance. The coalition is organizing the first South Bay CEO/Celebrity Cycle-To-Work Challenge, asking local CEOs and celebrities to join in. Here&#8217;s the pledge: Personally ride to work on May 20 or another designated day during Bike-to-Work Week, encourage your employees to ride and host a &#8220;Celebration Station&#8221; to reward participation at your business. (<a href="http://www.dailybreeze.com/ci_15051430" target="_blank">DailyBreeze.com</a>)</p>
<p>We&#8217;d love to hear from anyone participating in the CEO/Celebrity Cycle-To-Work Challenge, and photos from the event are always welcome!</p>
<p>Are there any cycling awards given out, or events hosted, by your community? If so we’d love to hear about them!</p>
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		<title>Pedal, Participate &amp; Prosper: May is National Bike Month!</title>
		<link>http://belltruefit.com/community/2010/05/pedal-participate-prosper-may-is-national-bike-month/</link>
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		<pubDate>Thu, 13 May 2010 18:47:11 +0000</pubDate>
		<dc:creator>Bell Sports</dc:creator>
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		<guid isPermaLink="false">http://belltruefit.com/community/?p=773</guid>
		<description><![CDATA[For the rest of May, try to go the extra mile in supporting National Bike Month. Whether you organize a community bike ride or simply ditch the comfort of four wheels for the exhilaration of two while commuting, we’d love to hear about how you celebrate this month.]]></description>
			<content:encoded><![CDATA[<p>For many of our readers any month could be considered bike month, but in honor of <a href="http://www.bikeleague.org/programs/bikemonth/">National Bike Month</a> we’re urging everyone to up their level of involvement and try something different.</p>
<p><a title="Bike Month by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4604046053/"><img class="alignright" src="http://farm2.static.flickr.com/1305/4604046053_d292372e51_o.gif" alt="Bike Month" width="170" height="170" /></a></p>
<p>For the rest of May, try to go the extra mile in supporting National Bike Month. Whether you organize a community bike ride or simply ditch the comfort of four wheels for the exhilaration of two while commuting, we’d love to hear about how you celebrate this month.</p>
<p>Not quite sure what National Bike Month is all about? Need some ideas to kick start your cycling endeavor? Consider the following:</p>
<p>If you want to help reduce CO2 emissions, consider biking to work! May 21, 2010 is designated <a href="http://en.wikipedia.org/wiki/Bike-to-Work_Day">Bike-to-Work Day</a>, which is a part of <a href="http://biketoworkweek.org/index.php">Bike-to-Work Week</a> running from May 17-21, 2010. Not only will you help ease congestion in the streets and relieve stress on our O-Zone layer, but you’ll also be doing yourself a huge favor: Three hours of riding per week reduces the risk of heart disease and stroke by 50%! (<a href="http://www.readymade.com/blogs/readymade/power-to-the-pedal-national-bike-month-starts-tomorrow/">ReadyMade.com</a>)</p>
<p><a title="iBikeChallenge by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4604046037/"><img class="alignleft" src="http://farm5.static.flickr.com/4019/4604046037_112410c1c1_m.jpg" alt="iBikeChallenge" width="185" height="240" /></a>In California, people are being encouraged to participate in the <a href="http://www.youcanbikethere.com/">Team Bike Challenge</a>. All you have to do is get a team of 2-5 riders together and compete to commute by bike as often as possible through the month of May. Get the most points in your county to win prizes for everyone on your team. This year they’ve even created an iPhone app<strong> <a href="http://www.youcanbikethere.com/content/new-iphone-app-helps-bicycle-riders-take-challenge">iBikeChallenge</a></strong> that is designed to attract even more people and help participants keep track of their points. Sponsors of this year’s challenge include Clear Channel, Adobe, REI, and Clif Bar, among others.</p>
<p>On the Clif Bar <a href="http://www.clifbar.com/blog">blog</a>, appropriately named <em>Clif Blog</em>, there are some great suggestions for fun and eclectic cycling excursions. We’d like to take a bike trip through the South Rim of the <a href="http://www.clifbar.com/blog/detail/time_to_ride_may_is_national_bike_month/#comments">Grand Canyon</a>.</p>
<p>Declared by the National Highway Traffic Safety Administration (<a href="http://www.nhtsa.gov/About+NHTSA/Calendar?eventOrder=desc&amp;eventYear=2010&amp;eventSortBy=date">NHTSA</a>), May is also the National Bike Safety Month.</p>
<p>The good folks over at <a href="http://www.safekids.org/safety-basics/safety-spotlight/bike-safety-month/">Safe Kids USA</a> (who have guest posted <a href="http://belltruefit.com/community/2009/06/safety-tune-up-a-guest-post-from-mitch-stoller-safe-kids-worldwide-ceo/">here</a>) are taking this opportunity teach a valuable lesson about bike safety: bike helmets are a necessity, not an accessory. To help them illustrate this point they created a short video detailing how to apply the “Eyes, Ears, and Mouth” Test when making sure that a child’s helmet fits properly.</p>
<p><object classid="clsid:d27cdb6e-ae6d-11cf-96b8-444553540000" width="640" height="385" codebase="http://download.macromedia.com/pub/shockwave/cabs/flash/swflash.cab#version=6,0,40,0"><param name="allowFullScreen" value="true" /><param name="allowScriptAccess" value="always" /><param name="src" value="http://www.youtube.com/v/Y5zE6Xtjf_Y&amp;color1=0xb1b1b1&amp;color2=0xd0d0d0&amp;hl=en_US&amp;feature=player_embedded&amp;fs=1" /><param name="allowfullscreen" value="true" /><embed type="application/x-shockwave-flash" width="640" height="385" src="http://www.youtube.com/v/Y5zE6Xtjf_Y&amp;color1=0xb1b1b1&amp;color2=0xd0d0d0&amp;hl=en_US&amp;feature=player_embedded&amp;fs=1" allowfullscreen="true" allowscriptaccess="always"></embed></object></p>
<p><em> <a href=" http://www.safekids.org/safety-basics/safety-spotlight/bike-safety-month/" target="_blank">SafeKids.org</a></em></p>
<p>Help us promote bike safety by sharing this video on your blog or via facebook or twitter.</p>
<p>Still can’t decide how to participate in National Bike Month? The <a href="http://www.bikeleague.org/programs/bikemonth/events.php">League of American Bicyclists</a> has put together a complete list of 2010 Bike Month events taking place in each and every state across the country. They also have a <a href="http://www.bikeleague.org/cogs/resources/findit/">Find It Here</a> search tool that allows you pinpoint events and resources by city, state, and zip code.</p>
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		<title>Today for show and tell: Lance Armstrong!!</title>
		<link>http://belltruefit.com/community/2010/05/today-for-show-and-tell-lance-armstrong/</link>
		<comments>http://belltruefit.com/community/2010/05/today-for-show-and-tell-lance-armstrong/#comments</comments>
		<pubDate>Wed, 05 May 2010 22:11:55 +0000</pubDate>
		<dc:creator>Bell Sports</dc:creator>
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		<description><![CDATA[Lance Armstrong's impromptu classroom appearance brightens the day for some young students]]></description>
			<content:encoded><![CDATA[<p>Cyclist extraordinaire <a href="http://belltruefit.com/community/?s=armstrong">Lance Armstrong</a> once said, “Winning is about heart, not just legs. It&#8217;s got to be in the right place.” Armstrong’s heart seems to be in the right place, and we can see why he’s considered the United States’ <a href="http://sports.yahoo.com/top/news?slug=ys-forbesinfluence042810">most influential athlete</a>, because he makes an impact on everyone &#8212; big and small. Recently, Armstrong stepped into a Colorado classroom as the subject of a show and tell.</p>
<p>It all started when Anders, a child from Armstrong’s Aspen community, placed a letter on his doorstep asking the seven-time Tour de France champion to come to his school as and talk to his class.</p>
<p>Without any hesitation Armstrong agreed to the invitation!</p>
<div class="wp-caption aligncenter" style="width: 510px"><a title="Note to Lance Armstrong by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4582597928/"><img class=" " src="http://farm4.static.flickr.com/3308/4582597928_6dda137e98.jpg" alt="Note to Lance Armstrong" width="500" height="375" /></a><p class="wp-caption-text">“Kid in our hood just left this on the doorstep. Wants to bring me to show and tell. #surewhynot” (twitpic)</p></div>
<p>He then braved through the snows of Aspen in late spring …</p>
<div class="wp-caption aligncenter" style="width: 510px"><a title="late-spring snow storm in Aspen  by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4582597890/"><img src="http://farm5.static.flickr.com/4040/4582597890_e1abdfd3d7.jpg" alt="late-spring snow storm in Aspen " width="500" height="375" /></a><p class="wp-caption-text">“It&#39;s late April on Main St in Aspen, CO. Really?!?” (twitpic)</p></div>
<p> … and arrived at the school to brighten the day for the lucky students!</p>
<div class="wp-caption aligncenter" style="width: 510px"><a title="Lance Armstrong with students by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4582597900/"><img src="http://farm5.static.flickr.com/4051/4582597900_9346c3cf14.jpg" alt="Lance Armstrong with students" width="500" height="375" /></a><p class="wp-caption-text">“Show and tell at Anders&#39; class here in Aspen. Talking bike safety!” (twitpic)</p></div>
<p> With bike safety as the topic, Armstrong enriched the lives of the young students giving them an unforgettable show and tell.</p>
<p>Anders got an exclusive photo op with the cycling champ:</p>
<div class="wp-caption aligncenter" style="width: 510px"><a title="Lance Armstrong with student by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4582597914/"><img src="http://farm5.static.flickr.com/4027/4582597914_a4e36dca5e.jpg" alt="Lance Armstrong with student" width="500" height="375" /></a><p class="wp-caption-text">“Anders and I …He&#39;s rockin&#39; the yellow jersey and tt helmet. Too cool.” (twitpic)</p></div>
<p> Lance’s good will and genuine enthusiasm for education, bike safety, and our children’s future is commendable!</p>
<p>We also loved the natural response he got from his online community:</p>
<p><a href="http://twitter.com/SusanRPM4">SusanRPM4</a> said, “<em>I love Anders&#8217;s GO FOR IT approach to asking you, Lance, and your GO FOR IT response. Way to go, both of you!!</em>”</p>
<p><a href="http://twitter.com/middlechamorro">middlechamorro</a> said, “<em>Thanks for doing this amazing deed. A class act. Inspiring.</em>”</p>
<p><a href="http://twitter.com/tvcarls">tvcarls</a> said, “<em>Very</em> <em>cool Lance-how exciting for the kids, and learning safety from you &#8211; bonus!</em>”</p>
<p>We try to make learning about bike safety fun also … we do ride bikes and participate in other action sports because they’re fun, right?</p>
<p>Head safety has always been the top priority for Bell, and with our True Fit design we’ve ushered in an era of the perfect-fitting helmet. Safety, comfort and style all rolled into one, Bell True Fit helmets are an essential biking component for children and adults alike.</p>
<p>We let Lance know how we feel about his impromptu classroom appearance also …</p>
<p><a href="http://twitter.com/belltruefit">@BellTrueFit</a>: “<em>Kudos 2 @<a href="http://twitter.com/LanceArmstrong">LanceArmstrong</a> for taking the time to visit a group of Aspen school students for show &amp; tell &#8211; Way to make bike safety fun!</em>”</p>
<p>You should too! <img src='http://belltruefit.com/community/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /> </p>
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		<title>Bell True Fit&#8217;s Earth Day Anniversary</title>
		<link>http://belltruefit.com/community/2010/04/bell-true-fits-earth-day-anniversary/</link>
		<comments>http://belltruefit.com/community/2010/04/bell-true-fits-earth-day-anniversary/#comments</comments>
		<pubDate>Thu, 22 Apr 2010 23:24:33 +0000</pubDate>
		<dc:creator>Bell Sports</dc:creator>
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		<guid isPermaLink="false">http://belltruefit.com/community/?p=747</guid>
		<description><![CDATA[A year ago we started this blog in an effort to raise awareness about Bell’s advances in the bicycling, snow sports and fitness industries, while paying homage to Mother Earth. In doing so, we unveiled our True Fit technology: a perfect combination of science and human experience that resulted in the best fitting helmets ever.]]></description>
			<content:encoded><![CDATA[<p>Today is Earth Day 2010 – the 40<sup>th</sup> Anniversary of the celebration. This week also marks the one-year Anniversary of the Bell True Fit blog! A year ago we <a href="http://belltruefit.com/community/2009/04/earth-day-2009-going-a-little-green-can-win-you-a-new-true-fit-helmet-and-save-you-a-little-green/">started this blog</a> in an effort to raise awareness about Bell’s advances in the bicycling, snow sports and fitness industries, while paying homage to Mother Earth. In doing so, we unveiled our True Fit technology: a perfect combination of science and human experience that resulted in the best fitting helmets ever. We kicked off this blog with a <a href="http://www.belltruefit.com/">Bell True Fit</a> helmet giveaway and some Earth Day awareness.</p>
<p>Since last April we’ve held numerous giveaways, offered invaluable helmet and biking tips, and covered off on some of the most relevant helmet and biking-related news with our <a href="http://belltruefit.com/community/category/bicycle-news/">Week In Review</a> series.</p>
<p>Unlike a newspaper, radio or traditional TV sitcom, a blog is not a static thing … it requires human participation and interaction for it to be successful.</p>
<p>You’ve participated in our surveys and contests, you’ve shared your favorite biking trails and locations, and you’ve offered unparalleled insight into the minds of the bicycle community. So, on this anniversary we’d like to thank our community. Meaning, we thank <em>YOU</em> for all the different levels of collaboration offered to us over the past year.</p>
<p>We thank <a href="http://www.thefullmommy.com/">The Full Mommy</a> for her <a href="http://www.thefullmommy.com/2009/04/bell-truefit-bike-helmets.html">review and giveaway of a Bell True Fit helmet</a> last spring. <a href="http://www.tgdaily.com/content/view/42921/118/1/6/">TG Daily Dads and Grads Product Giveaway</a> was a hit with the guys last summer.  Last fall we conducted a survey asking if you allow your children to ride their bicycle to school. During the winter we asked what your favorite holiday traditions are. Both times we gave a helmet to one lucky commenter. And of course who could forget our twitter contests where we gave away <em>three</em> sets of Tony Hawk RIDE video games and Bell True Fit helmets! We hope the winners <a href="http://twitter.com/MomMostTraveled">@MomMostTraveled</a>, <a href="http://twitter.com/davesniadak">@davesniadak</a>, and <a href="http://twitter.com/missinglynxx">@MissingLynxx</a> are getting good use out of the video games <em>and</em> helmets. <img src='http://belltruefit.com/community/wp-includes/images/smilies/icon_wink.gif' alt=';-)' class='wp-smiley' /> </p>
<p>While your participation here has helped our blog become a Web destination for the bicycle community, your engagement with our <a href="http://www.facebook.com/BellTrueFit">Facebook</a> and <a href="http://twitter.com/BellTrueFit">Twitter</a> pages has also made Bell True Fit one of the <a href="http://wefollow.com/BellTrueFit">highest followed</a> in the social web.  ‘Thank You’ to all of you who commented on our blog posts, wrote on our Facebook wall, or “ReTweeted” our Twitter updates. Without you this blog would not be possible. Your engagement helps us decide what kind of content you’re most interested in for yourself and others in your own social networks.</p>
<p>We hope you’ll continue to visit our site and provide the invaluable feedback that you do.</p>
<p>Be on the lookout for more contests, and once again THANK YOU for being a part of the Bell True Fit family!</p>
<p>Happy Earth Day 2010!</p>
<p style="text-align: center;"><a title="Goldilocks by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4544574232/"><img class="aligncenter" src="http://farm5.static.flickr.com/4034/4544574232_0e86b3c53b.jpg" alt="Goldilocks" width="500" height="275" /></a></p>
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		<title>Bicycle Refresh!</title>
		<link>http://belltruefit.com/community/2010/04/bicycle-refresh/</link>
		<comments>http://belltruefit.com/community/2010/04/bicycle-refresh/#comments</comments>
		<pubDate>Tue, 20 Apr 2010 18:22:55 +0000</pubDate>
		<dc:creator>Bell Sports</dc:creator>
				<category><![CDATA[Bicycle News]]></category>
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		<guid isPermaLink="false">http://belltruefit.com/community/?p=741</guid>
		<description><![CDATA[Pepsi launched its “Refresh” project, whereby the company is giving away millions of dollars to fund great ideas, and bicycle-related entries are leading the pack!]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><a title="PepsiRefresh by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4538030575/"><img class="aligncenter" src="http://farm3.static.flickr.com/2694/4538030575_9b95de8905_o.jpg" alt="PepsiRefresh" width="430" height="290" /></a><br />
<a href="http://www.refresheverything.com/bikerepair">Photo courtesy of Pepsi Refresh site</a></p>
<p style="text-align: left;">Earlier this year Pepsi launched its “Refresh” project, whereby the company is giving away millions of dollars to fund great ideas. The company was, and continues, “<a href="http://www.refresheverything.com/how-it-works">looking for people, businesses, and non-profits with ideas that will have a positive impact</a>”. The project was launched in early February and already some in the biking community are pedaling their way to securing part of those millions to make positive change in communities across the Nation.</p>
<p>For example, a recent grantee is <a href="http://www.bikeandbuild.org/rider/3156">Sharif Morad</a>, who submitted a project, <a href="http://www.refresheverything.com/bikeacrossthecountry">Biking and Building Across America</a>, and received a $5,000 grant.  As part of this grant Morad, who pens a blog by the name of <a href="http://steelcalvesharif.blogspot.com/">Ramblings from the Road</a> and is a senior at the University of Virginia, will soon take part in his second cross-country <a href="http://bikeandbuild.org/cms/" target="_blank">Bike and Build</a> ride. He and 30 other cyclists will stop at nine different locations between Virginia Beach, Virginia to Cannon Beach, Oregon to help to build, and raise awareness about, affordable housing throughout the journey.</p>
<p>Morad offers a success story to the cycling community, but it doesn’t have to be the only one. The next round of funding will be awarded, based on online voting results at the end of the day on Friday, April 30th and there are several worthwhile causes out there to consider from the cycling community. Below, you’ll find a list of proposed projects that need to earn enough votes to earn a piece of the “prize money” from Pepsi in order to turn their good ideas into good for the community. As a fellow member of this community, if one of them strikes your fancy, then perhaps you’ll be inclined to pop in and cast a vote!</p>
<p><a href="http://www.refresheverything.com/bikerepair">Create a bike repair shop to fix bikes for impoverished kids</a></p>
<p><a href="http://www.refresheverything.com/stcloudbmxyouthprogram">Supply free rental bikes to at risk youths for use @ a BMX park</a></p>
<p><a href="http://www.refresheverything.com/ridingforsuccess">Riding for success: Go by bike!</a></p>
<p><a href="http://www.refresheverything.com/fijisacrossamerica">Bicycle across America to help raise money for Alzheimer&#8217;s research</a></p>
<p><a href="http://www.refresheverything.com/fullercenterforhousing">Raise money for New Orleans &amp; disaster areas by cycling cross country</a></p>
<p><a href="http://www.refresheverything.com/cyclerecyclecom">Recycle bikes to be used as alternative form of transportation</a></p>
<p style="text-align: center;"><a title="Kids wearing bell helmets by belltruefit, on Flickr" href="http://www.flickr.com/photos/belltruefit/4538030617/"><img class="aligncenter" src="http://farm5.static.flickr.com/4017/4538030617_8b99e26c10_o.jpg" alt="Kids wearing bell helmets" width="322" height="383" /></a>Photo courtesy of: Andrew Feil</p>
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